Free Pdf - Copywriting BAMMC Sem V from Sheth Publishers
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Copywriting BAMMC Sem V

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  • lock Preface 
  • lock Syllabus 
  • lock Question Paper Pattern 
  • lock Contents 
  • Preview
  • lock Introduction to Copywriting 
  • lock Creative Thinking 
  • lock Idea Generation Techniques 
  • lock Transcreativity 
  • lock Briefs 
  • lock Writing Persuasive Copy 
  • lock Copywriting Style of Current Advertising Campaigns 
  • lock How Copy Varies in Different Media 
  • lock Writing Copy for Various Audiences 
  • lock How to Write Copy for 
  • lock Various Types of Advertising Appeals and Execution Styles 
  • lock The Techniques for Evaluation of an Ad Campaign 
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